DIRECTING WEB MISSIONS TOWARDS SUCCESS
On all fronts, we must move extremely fast: building new products, developing new prospects, identifying and solving problems. In fast changing industries, the market leaders move faster than their competitors.
Measurements are a pre-cursor for insights. Insights drive the small actions that have enormous impact. Ask yourself, "Is there something we should be measuring that we're not?"
We must anticipate changes in competitors and markets. Staying the course is often the wrong decision.
Complexity is the enemy of sanity and it destroys businesses. I routinely ask myself, "Is there an easier, or lower-cost, or better way to do this?" Sometimes... the answer is YES!